The Ultimate Guide to the Latin American Housewares Trade Show: Everything You Need to Know

TESTCOO/May 23, 2024
Latin American Housewares International Trade Show, the largest B2B fair of consumer housewares in Latin America, gives brands and retailers success in the Brazil market.

Brazil is the world's fifth-largest economy and the ninth-largest e-commerce market with over $36 billion generated in revenue in 2023 and $81.74 billion projected in sales in 2024. Brazil has the largest and most developed e-commerce market in Latin America. The nation will also be the third-fastest-growing digital economy worldwide after the Philippines and Malaysia this year.

With high brand engagement and rising consumer sales, Brazil is an ambitious company’s dream. Brands and retailers that understand the innovations and transformations of the market stand to differentiate themselves in a highly competitive market and win consumers’ hearts and wallets.

Latin American Housewares International Trade Show, the largest B2B fair of consumer housewares in Latin America, gives brands and retailers success in the Brazil market.

What is the Latin American Housewares Trade Show?

The Latin American Housewares Trade Shows is organized by Grupo Eletrolar, a B2B multimedia company in Brazil. Grupo Eletrolar operates in Brazil, Argentina and the United States through events and publications that enable business opportunities between the industry and retail. In Brazil, it organizes Eletrolar Show, Latin American Electronics International Trade Show and Latin American Housewares trade fair.

Latin American Housewares Trade Show is a trade show held in Sao Paulo, Brazil once a year, usually in the month of July.

Latin American Housewares features the latest in household, housewares, gifts, seasonal products, home decor, kitchenware and cleaning supplies. Latin American Housewares brings together all suppliers and local brands of the sector searching for new market opportunities, business, networking and sales growth.

Held in parallel to Eletrolar Show & Latin American Electronics, the largest trade show of home appliances, consumer electronics and IT sectors in Latin America, the Latin American Housewares trade show will bring together importers, distributors, specialized buyers, e-commerce and corporate market of the sector to network and do business

CEO's, directors, managers, buyers, representatives and opinion leaders from the industry and retail sector participate in this trade show. The trade show serves as a platform for exhibitors to showcase their latest products, innovations, and designs to a global audience of buyers, distributors, and industry experts.

Why Attend the Latin American Housewares Trade Show?

  • Discover Innovative Products: The trade show is the perfect place to find the latest trends and innovations in the housewares industry. From cutting-edge kitchen gadgets to eco-friendly cleaning solutions, you’ll see it all.
  • Networking Opportunities: Meet and connect with industry professionals, including manufacturers, suppliers, distributors, and retailers. Networking events and seminars provide the perfect opportunity to build valuable relationships.
  • Educational Seminars: The trade show features a variety of seminars and workshops led by industry experts. These sessions offer insights into market trends, consumer behavior, and strategies for business growth.
  • Business Growth: For businesses looking to expand, the trade show provides access to new markets and potential clients. Exhibitors can showcase their products to a diverse audience, opening doors to new business opportunities.


Featured international visit: 900 exhibitors participated in the fair in 2023

Key Highlights of the Latin American Housewares Trade Show

  • Product Exhibitions: Explore a vast array of housewares products from leading brands and innovative startups. The exhibition floor is divided into categories for easy navigation.
  • Trend Zones: Special areas dedicated to the latest trends and innovations in the industry. Discover what’s hot in home décor, sustainable products, and smart home technology.
  • Live Demonstrations: Watch live product demonstrations to see new housewares items in action. These demos provide a hands-on experience with the latest gadgets and tools.
  • Networking Events: Attend exclusive networking events, including cocktail receptions, business matchmaking sessions, and industry roundtables. These events are designed to help you build lasting connections.
  • Expert Speakers: Learn from the best in the industry with keynote speeches and panel discussions. Industry leaders share their insights on the future of housewares and strategies for success.


Latin American Housewares International Trade Show 2024

Latin American Housewares 2024
T: July 15th to 18th, 2024
L: Transamerica Expo Center São Paulo, Brazil
P: +55 (11) 3197-4949
M: comercial@grupoeletrolar.com.br
W: https://www.grupoeletrolar.com.br

The fifth edition of Latin American Housewares will held from July 15th to 18th, 2024. It will take place in parallel to Eletrolar Show, Latin American Electronics, and the Lighting show.

There are a total of nearly 100 exhibitors from various industries around the world to participate in the Latin American Housewares Trade show.

The trade show already starts with the differential of receiving more than 32 thousand qualified professionals, IN 2023 EDITION and an exhibition area of 36 thousand square meters including all Halls of exhibition.​​​​​​​

We are ecstatic to announce that TESTCOO is participating in the Latin American Housewares International Trade Show! We cordially invite you and your esteemed representatives to join us at 405C in the Hall C at the Exhibition in Transamerica Expo Center São Paulo, Brazil from July 15th to 18th, 2024.

Join Us

Products Categories

Glass ceramics
Glass products, porcelain products, ceramic products
Plasthetics
Housewares, utensils, cleaning supplies etc.
Tableware
Stainless steel cutlery, metal ware, cooking utensils, plates and deep fryers, baking utensils, kitchenware accessories etc.
Electric products
Mobile phones, tablets, iPod/iPhone products, mobile power supplies, mobile speakers, headphones and other accessories, LED lamps, digital audio, household appliances, vacuum cleaners, coffee machines, blenders, cooking appliances, beauty salons, irons etc.
Textile
Home textiles, bedroom and bedding, curtains, sheets, pillows, carpets, tablecloths etc.
Decoration gifts
Festive lights, decorative balls, artificial flowers, craft candles, craft flowers/plants, holiday gifts, image frames, clocks, metal ornaments, ceramic products etc.


Eletrolarshow is the largest B2B fair in Latin American between the industry and retail of durable goods sector. For 15 years, it has brought together, the biggest players in the national and international markets in Sǎo Paulo.

Latin American Electronics is the international trade show of consumer electronics and IT which brings together manufacturers and suppliers searching for new business within Latin American markets.

Lighting show is a B2B fair that brings an opportunity for industry and retailers of the sector to find product launches, raw materials, new suppliers and learn about international brands and technology trends that will be available in the near future.​​​​​​​

How Latin American Housewares Trade Show Can Play an Important Role in Your Trading Business?

Latin American Housewares Trade Show highlights the latest industry trends by exposing new products to visitors that will improve the lives of consumers. It is a great opportunity to interact with innovative and high-quality products, coming from different parts of the world, arousing the interest of visitors. Latin American Housewares Trade Show is the ideal place to see the latest launches from the national and international housewares industry.

Here’s how participating in this show can significantly benefit your trading business:

  • Market Expansion Opportunities - The show attracts participants from various countries in Latin America, providing a platform to explore and enter new markets. Gain insights into regional preferences and trends, helping tailor your products to meet local demands.
  • Networking and Relationship Building - Connect with manufacturers, distributors, and retailers, fostering relationships that can lead to strategic partnerships.
  • Learning and Development - Attend workshops, seminars, and panel discussions led by industry experts to stay updated on the latest trends, technologies, and best practices. Discover new technologies and solutions that can enhance your business operations.
  • Supply Chain Optimization - Find reliable suppliers and evaluate their offerings, potentially reducing costs and improving supply chain efficiency.

Major brands in the sector bring news and trends to an extremely selected audience, eager for information, networking, knowledge and business. This is your chance to get to know and try out products and services at one of the most prestigious events specializing in housewares, home décor etc, in Latin America.

FAQs

When is Latin American Housewares Trade Show taking place in 2024?

Latin American Housewares Trade Show is taking place from July 15th to 18th, 2024.

The badge will be available from 13.00 the day 15/07/2024 in the special registration counters via internet, at the Transamerica Expo Center.

Where is Latin American Housewares Trade Show taking place?

Latin American Housewares Trade Show takes place in:

Transamerica Expo Center

Av. Dr. Mário Villas Boas Rodrigues, 387 Santo Amaro 04757-020 São Paulo – SP

What is exhibited in Latin American Housewares Trade Show?

In Latin American Housewares Trade Show there are appointments with national and international exhibitors, housewares, home décor, house improvement, home and accessories, kitchen, table & accessories, storage solutions, households, tools & accessories, interior & decor, gifts & Christmas.

How much does Latin American Housewares Trade Show cost?

It’s free for buyers to apply for the Latin American Housewares Trade Show

Register for free ticket now!

How can TESTCOO help you?

In the competitive world of housewares, home décor and kitchen, ensuring the quality and safety of your products is paramount. This is where a professional inspection company like TESTCOO comes in, offering vital support to buyers looking to produce top-tier items. Here’s how we can make a difference:

  • Ensuring Quality and Compliance – We meticulously examine products during various stages of production: pre-production, during production, and pre-shipment to identify and address issues early and ensure that the products meet the regulatory requirements and standards of a particular market.
  • Reducing defects and Costs – Conducting inspections across the life-cycle of product manufacturing, early defects can be captured resulting into cost and time saving. We can assess and verify the capabilities and reliability of your suppliers. This includes evaluating their production facilities, labor practices, and overall compliance with contractual obligations
  • Enhancing Product Development and Innovation - Our Inspection professionals provide valuable insights into production processes and potential areas for improvement which may help you to elevate your product standards ensuring they meet market demands and consumer expectations.
  • Building Trust and Reputation – We are your trusted partner to ensure your products uphold the standards your brand promises, contributing to long-term success.

We will be there at the Latin American Housewares Trade Show. Find us at booth 405C  to know our wide range of supply chain solutions that we are sure will meet your needs and expectations. We look forward to seeing you there.

ABOUT TESTCOO
TESTCOO is a leading third-party quality control inspection company headquartered in China and we are accredited by ISO9001, CNAS, AQSIQ, and IS0 27001. We provide product inspection, factory audit, testing, and certification in every sector around the world. With 500 full-time qualified inspectors and auditors, TESTCOO performs over 100,000 inspections annually and is trusted by more than 5000 global retailers, brands, and suppliers worldwide.
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